Social Psychology Network

Maintained by Scott Plous, Wesleyan University

David Matsumoto

David Matsumoto

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  • SPN Mentor

I received my B.A. from the University of Michigan in 1981 with High Honors in Psychology and Japanese, and subsequently my M.A. (1983) and Ph.D. (1986) in psychology from the University of California at Berkeley. I am currently Professor of Psychology and Director of the Culture and Emotion Research Laboratory at San Francisco State University, where I have been since 1989.

My main areas of research are in culture, emotion, facial expressions, and nonverbal behavior. I have written or edited several books, including Culture and Psychology: People Around the World (Wadsworth; translated into Dutch and Japanese), The Intercultural Adjustment Potential of Japanese, The Handbook of Culture and Psychology (Oxford University Press; translated into Russian), and The New Japan (Intercultural Press; translated into Chinese). My editorial duties include being the series editor for Oxford University Press' series on Culture, Cognition, and Behavior, an Associate Editor for the Journal of Cross-Cultural Psychology, and a member of the editorial boards of the Asian Journal of Social Psychology, Asian Psychologist, Journal of Nonverbal Behavior, Motivation and Emotion, Cognition and Emotion, and Human Communication.

In addition to my work at SFSU, I am the director of Humintell (, a company that conducts research and training to various organizations on the topics of facial expressions, microexpression, subtle expressions, nonverbal behavior, deception and culture. I and other trainers from our company have provided training to many governmental agencies, including the Department of State and the Department of the Interior. In addition, we have had the great privilege and opportunity to provide training to organizations such as the Transportation Security Administration (TSA), U.S. Marshals Service and the Federal Bureau of Investigation (FBI). For more information on Humintell's Products, visit their website at:

I am also a judo coach and official. I have a 7th degree black belt in judo, a Class A Coaching Certificate from the U.S. Judo Federation, Teaching Certificates in seven katas of judo, and a Class A International Referee License from the International Judo Federation. I am the head instructor of the East Bay Judo Institute, located in El Cerrito, California, and received the U.S. Olympic Committee's Developmental Coach of the Year Award in Judo in 1999, the U.S. Judo Federation's Senior and Junior Female Coach of the Year Award in 2001, the U.S. Judo Federation's Senior Female Coach of the Year Award in 2002 and 2003, the U.S. Olympic Committee's Coach of the Year Award in 2003, and an acclamation from the City and County of Honolulu, HI in 1977. My judo students have distinguished themselves by obtaining medals in national and international competition over 250 times in the past 18 years, including a silver medal at the 2000 World Junior Judo Championships by my daughter, Sayaka. I have written several books on judo, including The History and Philosophy of Kodokan Judo, Judo: A Sport and a Way of Life (International Judo Federation), and Judo in the U.S.: A Century of Dedication (U.S. Judo Federation and North Atlantic Books).

Primary Interests:

  • Culture and Ethnicity
  • Emotion, Mood, Affect
  • Intergroup Relations
  • Nonverbal Behavior
  • Person Perception
  • Research Methods, Assessment
  • Self and Identity
  • Social Cognition

Research Group or Laboratory:


Journal Articles:

David Matsumoto
Department of Psychology
San Francisco State University
1600 Holloway Avenue
San Francisco, California 94132-4168
United States of America

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